ON-JOB Experiential Training program, Next Batch starts on 15th October 2024

Exclusively designed for Civil and Structural Engineers

Diploma Course In Digital Marketing

With google and microsoft certifications

Course Details

7-12 months

Course duration

15th October 2024

( Both Online and Offline batches )

22nd June 2022
&
22nd July 2022

Online batch

Daily Live Session Timings: - 3 PM to 4:30 PM
Daily Live Practice Session Timings: - 5 PM to 7 PM

Limited seats due to Covid-19 Pandemic restrictions. Only 50 seats available for upcoming batch. Admission closes 15 days prior to beginning of the course. Admissions are first come first service and pre booking basis only.

Why To Choose Us?

To get real world experience and industry level projects

150+

Hrs of Content

25+

Tools

10+

Live Projects

11+

Certifications

Not Just Job Oriented Course

A Program experience designed for career succes

Work On Live Projects

Work on 10+ projects to gain real world experience

Interview Preparation

Mock interviews and best practises to crack interviews

Freelancing

Start your career as a freelancer and be your own boss - Work with clients across the globe.

Google Certfication

15+ Globally recognised certifications from google, linkedin and microsoft

Certified Internship

Remove fresher tag with professional internship letter

Soft Skills training

Personality Development, Communication,Body language and Team Building Training

e-Portfolio Building

Detailed e documentation of projects to showcase your expertise

Learn By Doing

Work on more than 20 assignments - learn by doing it

What Will You Learn?

Exahaustive but practical comprehensive curriculum

  • Marketing principles
  • Fundamentals of Digital Marketing
  • Digital Marketing Vs Traditional Marketing
  • Digital Marketing Channels
  • Digital Marketing Scope & Career
  • DM campaign objectives
  • What are search engines
  • How does online businesses work
  • Diving deep into internet terminologies 
  • How does the Google algorithm work
  • Importance of google algorithm
  • Fundamentals of branding
  • Marketing Principles & Concepts
  • Consumer Psychology & Customer Journey
  • Conducting Market & competition Research
  • Sales funnel and Customer journey
  • Introduction To Domain & Hosting
  • How can website solve business problems
  • Website design best practices
  • Audit performance, health and security
  • Build wireframes and site map
  • Introduction To WordPress
  • Installing Themes and  Plugins
  • Creating & Designing Web Pages
  • Mobile and speed optimizations 
  • Managing wordpress backend
  • What are keywords & type of keywords
  • Google Keyword planner tool
  • Finding high quality keywords 
  • Google trend analysis and reporting
  • Implementing keyword demand on real business
  • Types of content & Content Marketing Strategy 
  • Developing and distributing Content 
  • Importance Quality, Scaling and repurposing 
  • Content strategy for branded SEO
  • Content marketing case studies (BP in control)
  • Conducting and understanding SEO audit
  • SEO terminologies deep dive and importance 
  • Off page, on page and technical SEO 
  • Header tags, meta tags and alt tags
  • Using semrush and keyword tool 
  • GMB setup and Local SEO best practices
  • Install and configure yoast / rank math plugin 
  • Research, create and optimize content for SEO
  • What are backlinks and how to get high quality links 
  • Understanding url structure and crawl behavior 
  • How to structure blog content for higher ranking 
  • Why should Brands Invest in Blogs?
  • Install and configure analytics and clarity
  • Traffic, acquisition, behavior and goals tracking
  • Important KPIs and its significance 
  • Using microsoft clarity to understand user behavior
  • Create reports and dashboards on google analytics
  • Create and setup google adwords account 
  • Understanding different bidding types 
  • Keyword planning for search Ads
  • Creating converting Search Ad copies
  • Conversion setup and testing
  • When to use display Ads ?
  • Best practices to run display Ads
  • AD asset type and best copy practice
  • Measuring, monitoring and optimizing the campaign
  • Create social media handles 
  • Social media strategy and research 
  • Understanding channel preferences 
  • Design social media calendar and grids
  • Social Media Automation and tools used
  • Schedule Post & Connect Social Channels
  • Facebook business page optimization
  • Instagram business account optimization
  • Linkedin business page & account optimization
  • Setting up business manager and Ad Account 
  • Account structure – Campaign, ADset and Ads 
  • Deep dive into campaign objectives and use case
  • Targeting options in facebook and instagram Ads
  • Design ADs for different placements
  • Integrate meta pixel and configure standard events 
  • Ad content funnel approach 
  • Best campaign practices
  • Campaign manager setup 
  • Targeting options and best practices 
  • Campaign objectives and AD types 
  • Use case scenarios of AD content 
  • List of industries suited for Linkedin ADs
  • Importance of retargeting Ads 
  • How to capture user data using codes 
  • Create custom and  lookalike audience

Importance, trends and growth potential 

Identifying right influencer with data and hashtags

Influencer types and  marketing strategies 

How to plan and execute influencer campaigns

  • Measuring and tracking campaign performance
  • Different types of youtube Ads
  • Best AD content and targeting practices
  • Youtube channel optimization 
  • Youtube SEO and ranking factors 
  • Monetization and sponsor opportunities
  • Introduction to App marketing 
  • Campaign objectives and bidding strategies
  • Different Ad content types and best practices
  • Importance of reviews and its impact 
  • Introduction to social listening 
  • How to respond and appeal negative reviews 
  • Creating positive content to eliminate negative reviews
  • How to get positive reviews and testimonials 
  • Recognising potential threat using data analytics
  • How does freelancing work ?
  • How to setup your portfolio 
  • Various platforms to get freelancing clients 
  • Secret technique to get more client
  • How to pitch and quote
Job Roles In Digital Marketing

Digital Marketing jobs in India, with more than 1.5 lakh jobs opportunities
to be created within the next couple of years.

Projects You Are Working On

Big Brand Case Studies

CASE STUDY 1 1

Case Study Of
CRED

CASE STUDY 1 4

Case Study Of
ZOMATO

CASE STUDY 1 2

Case Study Of
OYO

DUNZO CASE STUDY

Case Study Of
DUNZO

Join The Advanced Digital Marketing
Course With 100% Placement Assistance

Tools You Are practicing

A Program experience designed for career succes

Google Analytics Logo 2
google adwords logo 1
Facebook ads logo 1
Linkedin Ads 1
Twitter ads 1
built with 1
Woorank 1
Ubersuggest 1
elementor logo 1
wordpress logo 1
Moz 1
Canva Logo 1
spyfu 1
mailchimp logo
Trello logo 1
similarweb logo 1
semrush logo 1
images
SurveyMonkey Logo.wine 1
ahrefs logo

See What Our Clients Say About Us

Exahaustive but practical comprehensive curriculum

10+ Certifications In Digital Marketing

A Program experience designed for career succes

Certficate DM 5 1
Google Adwords Mobile Advertising Certification 1
Certficate DM 3 1
Google Adwords Display Advertising Certification 1
Certficate DM 1 1
Certficate DM 6 1
Certficate DM 7 1
Certficate DM 1 1

Our Hiring Partners

A Program experience designed for career succes

Pricing

Diploma in digital marketing

(Price is same for both Online & Offline)
₹ 55,000
  • 2 Months internship
  • 10+ Live projects
  • 25+Tools covered
  • Personal mentorship
  • Digital Library
  • 100% Placement Assistance

FAQs

Still have questions? Find out the answers here........

DIPLOMA IN DIGITAL MARKETING

3+2 months – 3 months course, 2 months paid internship

Both offline and Online

June – 27th (Both offline and online)

You will receive a certificate from E-construct design and build pvt limited. We will assist you to get 15+ Certifications from Google, Facebook, LinkedIn and more.

Econstruct Design & Build Pvt Ltd

Econstruct Design & Build Pvt.Ltd
Venkatdhari Heights, 2nd Floor,
Parapanna Agrahara Main road,
Kudlu, Bangalore 560068.

Each Student gets biometric Access to enter in the Classroom

The basic eligibility to register for this program is you need to be a Graduate or have an equivalent education qualification along with good communication skills and basic computer knowledge.

We @ Econstruct believe in giving right technical skills, Knowledge & relevant working experience to our trainees. Those who follow the training of all assignment & activities are 100% sure of getting a core technical Job through our reference or On their own. Most of our students who followed the training well, have managed to get a Job in startup companies, Growing companies and well established MNCs in India and abroad.We will route you for interview in minimum 3 companies after successful completion of the examination process. We have planned placements in a particular way and following is the strategy for your core technical placement a) Impart right technical skills + knowledge + relevant working experience so that our trainees are highly confident in any interview. b) We will also give you exposure in terms of executing the project from start to end and submit it within the deadline during training. This makes you industry ready as you would have executed the projects in group or individually during the training. c) We will give you assistance in making your strong portfolio. d) We offer work experience letter and this will help you to remove your freshers tag and multiple mock interview sessions

Yes,

We provide paid internship. You will be Working On Live Projects and real clients of our comapny. We will provide you with internship certificate.

Yes, you can join this course anywhere from the world.

Can i pay the fee in instalment ?

Yes, you can. We offer instalment options What payemnt methods do you accept ? Bank transfer, credit card, debit card and UPI

Apply now

Advance Your Career, Learn core technical skills.

Apply now


Advance Your Career, Learn core technical skills.